A personalised retail experience is the only way to engage your customers.
Engage your customers through personalised experiences to grow a more loyal customer base, ultimately leading to an increase in sales. In this age of enlightened, empowered consumers, brands have been increasingly challenged to redefine customer-centricity both in terms of what it means and how to demonstrate it with authenticity. Research has shown that 80% of […]
How to measure customer loyalty.
A loyalty program is an essential tool for keeping your best customers feeling appreciated, satisfied and coming back for more of what your brand offers. And customer retention, as you know, is the name of the game. It’s up to 25 times more expensive to acquire a new customer than it is to retain an […]
Seamless fulfilment for a high-profile consumer promotion.
Coming to the rescue with efficient and reliable response handling and fulfilment. International sporting events and beverage promotions are an exciting combination. Behind the scenes, the hard work of efficient response handling and fulfilment is key to delivering a successful campaign. DOWNLOAD CASE STUDY
Improving distributor loyalty and growing market share.
Building loyalty in a local distribution channel. A high-profile international consumer goods company wanted to build loyalty in its local distribution channel and capture a much larger share of the domestic appliance market. DOWNLOAD CASE STUDY
Retaining top talent through tough times.
Solving high staff turnover during tough times. When motor vehicle sales went into a steep decline, many sales executives responded by job-hopping, increasing the costs associated with a high staff turnover and leaving the company with a shortage of experienced staff. Our client needed to maintain a competitive edge by attracting – and retaining – […]
A first-time destination for experienced travellers exceeds high expectations.
Group incentive travel is no small investment and value outranks cost when choosing a partner. So, we were proud to win the tender for this client’s three annual group incentive travel rewards. We were given one budget for three trips at different incentive tiers. This is when industry experience, knowledge and close relationships deliver success. […]
Top performers rewarded with the ultimate immersive brand experience.
An “unforgettable trip that will be talked about for many years to come.” There’s a certain pride that comes with working for an iconic brand. Particularly in the motor industry, where loyalties run deep and brand connections are strong. This trip was planned to reward our client’s top performers with an immersive brand experience, illuminating […]
Interim goals keep participants focused on earning a top trip reward.
Achieving double digit uplifts in customer retention. One sure way to keep people focused on earning the top trip reward at the sales incentive finish line, is to give them an interim goal. Our client needed a regional trip scheduled mid-way through their sales incentive to renew the energy of top trip contenders and inspire […]
Retention strategy pays off as top performers rate Monaco trip “the best ever”.
Destination Monaco for the F1 Grand Prix. Measuring the direct financial benefit of a channel sales incentive is a straight forward calculation that’s considered in developing the program formula. DOWNLOAD CASE STUDY
Cutting a better deal on a better rewards card.
Reward cards are much the same except for price. Right? This motor vehicle sales director thought so. Until we presented him with an awardscard® package that was an all-round better deal, on a better card, for the same price as the competition. DOWNLOAD CASE STUDY